For builders and agents
New build staging
A finished spec is not a finished product until it is furnished. Model homes and new construction, styled for the buyer you are actually selling to.
Do you stage model homes and new construction?
Yes. Cricket on the Hearth stages model homes, spec homes and new construction for builders across the Metro East, including work for Superior Homes, Inc. and in the Brookshire subdivision. Andrea Wetzel styles to the buyer profile the builder is targeting and works to the build schedule.
If you build or list spec homes, the economics are not a homeowner’s. A spec sitting through another month is carrying cost, and the fastest lever on how it photographs and how it walks is furniture at the right scale in the right rooms.
The other difference is who the room is for. A homeowner stages for the buyer of one house. A builder stages for the buyer of a product line, and the styling should say something about who that home is meant for. A first move-up buyer and a downsizing couple do not read the same room the same way.
How it books
While trim and paint finish
Walk it before it is finished
Andrea walks the property while trim, paint and floors are finishing. Seeing it at that stage means the staging plan is built against the real rooms rather than the plan set.
Against the punch list
A date against the punch list
Staging goes on the schedule like any other trade, dated against the punch list rather than a hopeful week. Photography is usually the constraint, and the staging has to land before the photographer does.
Before the photographer
Styled to the buyer profile
The level of furnishing and the styling follow who the home is aimed at. Tell Andrea the buyer you are targeting and the rooms get built for them.
At closing, or when the sales office is done
Out on your timeline
Model homes hold for as long as the sales office needs them. Specs come back out at closing. Either way the removal is scheduled, not improvised.
Superior Homes, Inc. and Brookshire
Common questions
Working with builders
Do you stage model homes and new construction?
Yes. Cricket on the Hearth stages model homes, spec homes and new construction for builders across the Metro East, including work for Superior Homes, Inc. and in the Brookshire subdivision. Andrea Wetzel styles to the buyer profile the builder is targeting and works to the build schedule.
Can you work to a build schedule?
Yes. Staging is the last trade on the schedule and Cricket on the Hearth books like one. Andrea Wetzel walks the property while trim and paint are finishing, confirms a date against the punch list, and stages so the home is photograph-ready when the listing goes up.
Have you staged for builders before?
Yes. Superior Homes, Inc. is a named builder client, and Cricket on the Hearth has staged new construction in the Brookshire subdivision. Both project sets are on the portfolio page with real photographs. Andrea Wetzel founded the firm in 2015 and has more than twenty-eight years in the real estate industry.
Spec coming up?
Andrea walks the property, writes the plan, and quotes the work against your schedule. Edwardsville, Granite City, Glen Carbon, Troy and the surrounding Metro East.
Quote my new build stagingStaging since 2015 · RESA affiliated